About us

Where It Began

Life for our founder, Carnell Moore, began in this three-room home in Mayesville, SC, that was usually surrounded by cotton, peanut, or soybean fields. The home had no in-door plumbing and he shared his bed with three of his 14 siblings. He was raised mostly by a single mom who was pulled out of school after the third grade to work the fields, but she made sure all of her children completed school with many serving in the Armed Forces. Carnell not only served in the US Air Force, but also completed a bachelor and two associate degrees during his enlistment. Upon his Honorable Discharge, he earned a master’s degree in communications with an emphasis in investor relations from the University of Florida. Then, the kid who grew up on welfare became a trust officer at one of the Top 10 banks in the country (First Union), went on to become a Top 10 in the country wealth advisor for mortgage business (Merrill Lynch), and then launched the life management company Vital Guidance to help people with more than just their finances. All these accolades may sound great, but Carnell contributes his success to many people and the vital guidance that started in this little house.

Who We Are Now

Vital Guidance is a life management company, advised by former and current military commissioned officers, that uses a team of internal and external experts to provide the appropriate guidance, products, and services its clients need to make important decisions about their Relationships, Health, and Finances.

Our professionals incorporate your complete financial and life status into their planning strategies to help you reach your goals. No more “You’ll have to move your accounts” in order to get help with your goals. Our fee-based management structure allows us to work across many platforms as well as industries to give you the top investments, insurance products, mortgages, portfolio loans, real estate options, and life coaching and counseling sessions. Our plan is simple, provide independent and objective advice while managing your assets to help you achieve the life you want to live.

Meet the professionals who truly provide conflict-free advice and services (click on images for biographical information):